Meet Sue, Sue was happily married to Bob for well over 50 years. They had a good partnership, Sue managed the family and Bob the financial affairs. Sue had complete trust in Bob, and then he passed suddenly. Sue was devastated.
I was introduced to Sue 6 months after Bob’s passing, while she was still emotionally distraught the bulk of her anxiety came from worrying about her finances. Even though Bob left Sue very comfortable her lack of financial knowledge was causing tremendous fear about her future. Her perceived fear was that she was unsure how her cash flow needs will be met over the long term, particularly with her love for traveling. Sue realized she needed to understand her financial situation to feel comfortable and live the life she wanted. While Bob loved their advisor, Sue did not feel the same connection and was no longer content being told what to do with her money.
Sue’s story while fictional is like so many women we meet, they come to us after losing a spouse afraid of becoming a bag lady. Their perceived fear stems from their concerns if they will be able to maintain their lifestyle and if their money will last. But what we have learned is that these women are totally capable of making smart financial decisions, they just need to be encouraged, supported, and educated about their money while they regain their emotional balance. Understanding their financial life becomes a part of their healing process.
Our mission is to encourage and support every woman in her desire to become more knowledgeable about her money. To empower her with the confidence she needs to feel more in control of her future and better able to live the life she wants.
Disclaimer: While the names and details of this story are fictional, they represent many of the issues we experience from our clients